C-star Press Releases

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May 2017
FOR IMMEDIATE RELEASE

Press Contact:

Anne Meerboth-Maltz
Tel. (312)781-5185
Fax (312) 781-5188
E-mail: ameerboth@mdna.com

Messe Düsseldorf North America
150 North Michigan Avenue
Suite 2920
Chicago, IL 60601


11% VISITOR INCREASE AT C-STAR 2017

C-star2017, Shanghai's International Trade Fair for Solutions and Trends all about Retail, concluded with an 11% increase in visitor participation: 8,476 visitors from 43 countries came to see the latest retail technology and equipment presented by 105 exhibitors from 10 nations. The top five overseas visiting countries were Japan, Hong Kong, Russia, Singapore and Korea, once again demonstrating the leading position of C-star as the most international and professional business event for Asia’s retail sector.

C-star was held concurrently with Hotel Plus - Total Solution for Commercial Properties - and the valuable synergy attracted 14,499 visitors from across the globe. The two trade shows offered a unique one-stop platform to explore solutions.

Elke Moebius, Global Head - Retail & Retail Technologies of Messe Düsseldorf, commented: “We are delighted to witness another successful chapter of C-star. The Chinese retailers are hungry for inspirations and innovations. C-star is the ideal platform for retailers to discover the latest retail design, offering the decision-makers the necessary tools to hold their own during this exciting transition phase of the Chinese retail market and staying a step ahead of the competition. We believe that C-star will continue to grow in the future.”

Both exhibitors and visitors were very pleased with their participation, particularly with the professional networking and quality of the attendees and products on display. Leading brands participating in this year C-star included Futuristic Store Fixture (Singapore), Schweitzer Logistics Shanghai (Germany and China), Shanghai Tateyama Trading (Japan) and Bizerba China (Germany and China) as well as Saneboon Autodoor (China), SES-Imagotag (France), CNLight (China), Self Electronics (China) and Matrix Frame Limited (Netherlands).

“We entered the Chinese market in 2008 and learnt that the only efficient way to get established in this market is by exhibiting. C-star is the right platform for us to explore the business in China with its high quality and clear focus on retail. We believe it will be our stage in the future as well,” commented Joachim Ostendorf, Managing Director of VKF Renzel.

Ashish Jain, Interior Designers from India, added: “C-star is full of innovations every year. Many companies are coming back and display their latest products. From me, innovation is quite important and this is also the reason why I visit this show. At this trade fair, you can see the trends and what the future of the entire retail market looks like. I will definitely attend again next time.”

With the topic “The Retail Revolution in China: The Concept of New Retail and Solutions of the Future”, the C-star Retail Forum drew a large audience. During the three-days, international retail experts and industry leaders shared insights and analyses on new retail development and omnichannel trends.

Michael Gerling, CEO of the German research institute for retail industry, EHI Retail Institute, praised the forum: “The selection of international as well as Chinese speakers with their great expertise opened up new perspectives. The highly professional audience used the opportunity to discuss the global trends in retail and there was a great interaction.”

One of the highlights at the C-star Retail Forum was the panel session co-organized by Winshang, the leading commercial properties portal in China, with the topic of “How to enhance new shopping experiences in the age of new retail.” Zhang Chang, Executive Vice President of the Zhong Bai Department Store in Wuhan, said: “It was a well-rounded and professional platform where I learned a lot about how to create a fascinating atmosphere in shopping malls in this rapidly changing environment. I was very impressed by the ideas of the panelists from K11 and Joy City.”

The new C-star Brand Zone - with presentation and meeting room areas – offered industry insights on specific market demands. Renowned exhibitors such as Shopworks, Shijiazhuang Changhong and Bizerba presented the latest concepts and product solutions from the retail sector.

The next C-star will again be held concurrently with Hotel Plus from April 26 - 28, 2018 at the Shanghai New International Expo Center. For further information on visiting or exhibiting at C-start 2018, contact Messe Düsseldorf North America, 150 North Michigan Avenue, Suite 2920, Chicago, IL 60601. Telephone: (312) 781-5180; Fax: (312) 781-5188; E-mail: info@mdna.com; Visit our web sites www.c-star-expo.com and http://www.mdna.com; Subscribe to our blog http://blog.mdna.com; Follow us on twitter at http://twitter.com/Retail_MDNA

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Messe Dusseldorf North America Located at 150 N. Michigan Avenue, Suite 2920, Chicago, IL. Phone: 312-781-5180. .