November 2009
FOR IMMEDIATE RELEASE

Press Contact:

Anne Meerboth-Maltz
Tel. (312)781-5185
Fax (312) 781-5188
email: ameerboth@mdna.com

Messe Düsseldorf North America
150 North Michigan Avenue
Suite 2920
Chicago, IL 60601

EUROSHOP 2011 EXHIBITOR APPLICATIONS AVAILABLE ONLINE ONLY

Exhibitor applications for EuroShop 2011, The Global Retail Trade Fair, are now available online at www.euroshop.de/2330. EuroShop 2011 exhibitor applications can only be filled out online – no hard copies will be available. The deadline for reserving exhibit space at EuroShop 2011 is April 16, 2010. The event will be held from February 26 – March 2, 2011 at the fairgrounds in Düsseldorf, Germany.

A special feature at EuroShop 2011 will be the North American Pavilion, organized by Messe Düsseldorf North America (MDNA). The North American Pavilion provides a cost-effective means for U.S. and Canadian companies to enter into or to expand their business in the lucrative overseas marketplace. Companies are provided with a fully equipped turn-key booth which Messe Düsseldorf North America will custom design according to the exhibitor’s specifications. All technical work, set up and dismantling is included. MDNA will also assist with the placement of hostesses and translators if exhibitors request this service. U.S. Commercial Service staff will be on hand in the North American group exhibits to assist with export and licensing questions.

EuroShop 2011 will be the global platform and trend barometer for the retail industry. About 1,800 exhibitors from 50 countries will showcase their latest products and technologies on over 2 million square feet of gross exhibit space to 100,000 visitors from 93 nations.

EuroShop 2011 will again consist of four independent but connected exhibit segments: EuroConcept (shopfitting, store design, lighting, energy-saving refrigeration and air conditioning equipment, the EuroShop Designer Village and the EuroShop Retail Design Conference), EuroSales (visual merchandising, sales promotion and POS marketing), EuroCIS (information and security technology) and EuroExpo (stand construction, design and special events).

To sign up as a EuroShop 2011 exhibitor, visit www.euroshop.de/2330 or contact Messe Düsseldorf North America, 150 North Michigan Avenue, Suite 2920, Chicago, IL 60601. Telephone: (312) 781-5180; Fax: (312) 781-5188; E-mail: info@mdna.com; Visit our web site http://www.mdna.com; Subscribe to our blog http://blog.mdna.com; Follow us on twitter at http://twitter.com/mdnachicago

For hotel and travel information, contact TTI Travel, Inc. at (866) 674-3476; Fax: (212) 674-3477; E-mail: contact@traveltradeint.com; www.traveltradeint.com

# # #