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Start Living
This event is the benchmark and stimulus
for the international boat and water sports industry. The
presentation by over 1,600 exhibitors from 57 countries in the 18 halls
of the Düsseldorf fairgrounds is unique, topical, comprehensive and
clearly laid out.
From high-tech to high-fashion; from top design to super-yacht; from
dream-craft to advice on first boats. Every "boot Düsseldorf" is a
social event with worldwide media coverage, not to be overlooked
in the radio or on TV, in dailies or in the business and trade press.
This is assured by finely-honed marketing - the press and communication
concept of "boot Düsseldorf" with the aid of about 2,500 accredited
journalists from all over the world.
And what's more, the Düsseldorf location is unique.
Here in the heart of Europe, 30 million consumers live within a two hour
drive, while 40 percent of the entire population of the EU
live within a radius of 300 miles.
And the enthusiasm of the public at "boot
Düsseldorf": over 230,000 international, well-informed and
well-heeled visitors are the guarantee of business success! |