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Zdravookhraneniye (pronounced in English: Strah-Voo-Cry-Nen-Ya) was launched in 1974 and
for nearly 35 years has
grown to become Russia's largest and leading trade show for medical goods and
services.
The show reflects the growing demand of Russian consumers of high
quality medical care and pharmaceuticals. An annual increase in both the
number of exhibitors and volume of exposition space has proven its
prestige among Russian and foreign companies engaged in the production
and marketing of medical products.
Evidence of the Exhibition's official international recognition came a
decade ago when in
1997, Zdravookhraneniye obtained membership of the Union of
International Fairs (UFI) and was awarded the Sign of the International
Union of Exhibitions and Fairs. |